Now booking projects for 2027

We design brands and products people remember.

Northform is an independent studio of strategists, designers and engineers in London and Lisbon. We help ambitious companies launch, grow and stand out, from the first idea to the shipped product.

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Recent work

(01)The studio

We're a studio of strategists, designers and engineers. We partner with founders and product teams who would rather be remarkable than safe, and we stay with them long after launch day.

brands and products launched: 120+
years as an independent studio: 12
people across London and Lisbon: 28
clients come back for a second project: 9/10

(02)Services

Everything a launch needs, under one roof.

Most projects blend two or three of these disciplines. We shape every engagement around the problem, never around a package.

01
Brand Strategy & Identity
Positioning, naming and visual identity systems that give your company a clear voice and a look people remember.
- Brand strategy and positioning
- Naming and messaging
- Visual identity systems
- Brand guidelines
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02
Digital Product Design
Research-led UX and interface design for web and mobile products, from the first prototype to a design system your team can scale.
- User research and testing
- UX and interaction design
- UI and design systems
- Rapid prototyping
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03
Websites & Engineering
Fast, accessible marketing sites and web platforms, designed and engineered in-house and built for your own team to run.
- Art direction
- Front-end engineering
- Headless CMS builds
- Performance and SEO
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04
Motion & Campaigns
Launch films, motion systems and campaign creative that carry your brand across every screen, street and channel.
- Launch campaigns
- Motion design
- 3D and product visuals
- Social content systems
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(03)Selected work

Work we're proud to put our name to.

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(04)How we work

From the first call to launch day, and well beyond.

01
Discover
Workshops, customer interviews and a hard look at the data, so every decision that follows has a reason behind it.
2 to 3 weeks
02
Define
Positioning, priorities and a plan we agree together and write down in plain language before a single pixel is pushed.
1 to 2 weeks
03
Design and build
Small, senior teams design and engineer in short cycles, testing with real people at every step of the way.
6 to 16 weeks
04
Launch and grow
We ship, measure and refine. Most clients keep working with us long after launch, from new features to the next campaign.
Ongoing

(05)Kind words

01 / 06

Northform didn't just redesign our app. They changed how our whole team thinks about the people we build for.

Maya OkaforChief Product Officer, TandemRead the case study

(06)The team

The people leading the work.

Every project is led by someone on this page, so the people you meet on the first call stay with you all the way to launch.

Ana Ferreira
Lisbon
Founder & Creative Director
Ana founded Northform in 2014 after a decade leading brand teams in London and São Paulo. She sets the creative bar on every project we take on.
James Whitaker
London
Managing Partner
James runs the studio day to day and keeps every engagement honest about scope, budget and the results it needs to deliver.
Lena Hoffmann
London
Design Director
Lena leads our identity and product design work, with a soft spot for type systems and tricky information design.
Daniel Tan
London
Head of Engineering
Daniel leads engineering and makes sure what we design ships fast, stays accessible and is easy for client teams to maintain.
Sofia Marín
Lisbon
Strategy Lead
Sofia turns research and interviews into the positioning, messaging and product strategy our designers build on.
Rafael Costa
Lisbon
Motion Director
Rafael leads motion and 3D, from launch films and title sequences to the small interactions that make products feel alive.